Category Archives: Online marketing

Why You Need Google Reviews For Your Local Business

As a society, we depend greatly on Google. When we need information on local business listings, we go to Google. When we need…
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Making A Content Strategy For Your Business

According to Strategy Magazine, content marketing will continue to grow rapidly throughout 2019 as businesses move away from native ads due to over…
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SEO or PPC To Get Traffic To Your Website?

Let's say you have an amazing new business -- you've created a software that recommends the perfect pizza toppings for your personality, and…
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7 Ways To Bring More Referrals Into Your Business

Referral business is great business. In fact,  a whopping 84% of people trust recommendations from people they know. But, many businesses forgo referral programs altogether,…
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Building Brand Image For Small Businesses

Building brand image is a demanding, time-consuming, and usually expensive, which is why owners of small B2C companies don’t put it at the…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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